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Jiminy’s began when I was approached to lead a grass-fed beef dog treats company. While I loved the idea of a sustainable treat for dogs, I knew that traditional animal protein (esp. beef) was not the answer.
Through research I learned the United Nations had issued a report showing that insect protein could be the answer to world hunger. That was my ‘ah ha’ moment. Learning more, I focused on cricket protein and found that it is not only a sustainable and humane protein source, but the nutritional profile is amazing as well. Truly a superfood!
The answer to the next question - do dogs like it? - was crucial. This is where my two babies got involved. Derby and Tuco gave it 8 paws up! Pet parents can feel great about giving their dogs these treats. It’s all upside and you can’t say that often enough. It’s good for the earth. Dogs love it. Wagging tails all around!
DISCLAIMER: The content of this website and community is based on the research, expertise, and views of each respective author. Information here is not intended to replace your one-on-one relationship with your veterinarian, but as a sharing of information and knowledge to help arm dog parents to make more informed choices. We encourage you to make health care decisions based on your research and in partnership with your vet. In cases of distress, medical issues, or emergency, always consult your veterinarian.